About This Project

BlackMilk are known for their whacky and outlandish style and approached us to help reinvigorate the BlackMilk Universe (a collection of their monthly campaigns) as they had started to waver over the years.


Working closely alongside their marketing team we were tasked with the creative direction of all their print and digital assets for each campaign including digital lookbooks, web assets, posters, collector postcards and eDM campaigns.


Each collection has been wildly different and it has been a pleasure to help bring these campaigns to life and continuing to explore the BlackMilk Universe.


Art Direction: Paul Balfe (Pennybridge Creative)/Matt Janes


Design: Paul Balfe (Pennybridge Creative)


Photography Co-ordinator: Alex Ovett


Marketing: Matt Janes



Digital, Direction, Print